This exciting role which fits into the impulse planning team is to support the lead promotional category planner to deliver the overall value proposition on both price & promotion within impulse. This role is varied and it involves working with the buyers/ P&P partner/insight teams and also external resource of our category teams in our supply base to ensure we optimise our value position through detailed analysis & evidence.
Supporting the lead promotional Category Planner it is important to deliver the end to end promotional process with administration & communication excellence and this can be done by supporting the buyers with a framework & clear timelines & information to best deliver the Impulse targets.. The category offers variation as it is highly branded area with strong and exciting execution in store along with seasonal Events which require planning & communication with marketing to ensure it is optimised.
The main role is around promotions planning and post analysis but you may also be required to support with the planning and the implementation of the ABC’s where we have some exciting projects and also some of the legislative changes such as impact of the child hood obesity proposal or Deposit Return Scheme. This role is within the Impulse Food category, reporting to the lead promotional Category Planner and an integral part of the planning team.
What you need to do • Support the delivery of the category promotional strategy, using internal insight and working with suppliers to optimise the space. Measure success and continually improve as we implement the plan. • Manage and be accountable for the execution of the promotional timelines, working with Buyers, Supply Chain, Category Assistants, Marketing and the Central Promotions Team, driving best practice and right first time delivery. • Support the implementation of the in-store POS strategy, engaging stakeholders, sharing analysis and recommending future strategy. • With the lead promotion Category Planner represent the Category from a customer planning perspective, ensuring our fair share of voice on the activation plan. • Use customer insight to inform the promotional plans and support any PIR (post implementation review) work. • Be up to date with the performance of the category through the use of AIMIA and Nielsen and other market intelligence sources (eg IGD)